inSOC, a leading SOC as a Service provider for managed service providers (MSPs) and managed security service providers (MSSPs) announced the launch of a new sales and enablement program for its partners.
The MSP Select Partner program is designed for inSOC’s MSP partners, to help them grow their cybersecurity sales. The bespoke sales and marketing enablement services are tailored to meet each partner’s unique clientele and business requirements.
The complete go-to-market package help MSPs increase their cybersecurity revenue with comprehensive sales and marketing support. The collaborative approach means that the inSOC team is heavily involved every step of the way to ensure the best outcomes.
“We are very invested in the success of our MSP Select partners—if they win, we win,” says Kristian Wright, COO of inSOC.
“This bespoke program offers one-on-one sales support and coaching, plus a full suite of marketing assistance to help our partners reach their target prospects, build their pipelines and increase sales.“
MSP Select partners receive marketing development support for various channels, such as cybersecurity brand and campaign development, joint webinars, website development, content creation, SEO and paid digital, event support, bespoke landing page creation, collateral templates, branded slide deck creation, video pipeline and lead generation programs.
The lead generation services will help MSPs build their target audiences, engage with prospects, and generate leads through highly personalised and targeted campaigns.
Sales enablement support includes sales team training, co-piloted demos, localized sales videos, one-on-one sales coaching, a proven sales playbook and a dedicated sales account manager to set the partner’s sales teams up for success.
To qualify for this program, MSPs must use inSOC’s MSP Protect and meet the minimum monthly revenue requirement. Learn more about the fully customized MSP Select program at https://www.in-soc.com/msp-select/.
inSOC offers a turnkey SOCaaS solution based on the NIST Cybersecurity Framework, featuring an enterprise-grade Open XDR platform that detects breaches 24/7 with weekly vulnerability management and round-the-clock monitoring built-in. inSOC enables MSPs and MSSPs to fast-track their security practice with minimal upfront investment to expand their service offerings and set themselves apart from their competition. Learn more at https://www.in-soc.com/.